Loewe appoints exclusive new custom install distributor

In Industry News On

German TV and audio brand Loewe has announced that it has appointed Pulse Cinemas as its new exclusive distributor in the custom install channel, from March 5 2018.

The move comes following Loewe’s increased presence in the hospitality and specifier market, and will benefit from Pulse’s experience working closely with interior designers and integrators up and down the country, Loewe says.

Since its conception in 2003, Pulse Cinemas has hand-curated a carefully selected portfolio of high-end home cinema and custom install products. Loewe will be the sole TV brand in Pulse’s roster.

Pulse managing director Mike Beatty commented: “Our already impressive portfolio has been screaming out for a brand like Loewe. Our cinema packages now have the addition of a range of beautiful OLED TVs, which will mean our Loewe Technologies GmbH dealers and installers can finally specify a range that will give good margin and unparalleled picture quality, previously unattainable in the UK.”

Pulse technical director and business partner Kapes Patel added: “Loewe will give installers the extensive menu options, meaning the screens can be calibrated for any room conditions to give the ultimate picture quality.”

Loewe sales director Alan Whyte commented: “We are very excited about our new partnership with Pulse Cinemas. Pulse has strong relationships with the key players in the UK custom install market together with a deep knowledge of the integration technologies which will make it easy for installers to add Loewe’s state-of-the-art and beautifully crafted TVs to projects.”

You may also read!

Strongest May growth for online retail since 2010

After a positive display from the High Street, the sun was also shining online in May, with UK online

Read More...

Dixons Carphone prepares for backlash following data breach

Dixons Carphone faces further woes when full-year results come out on June 21, according to one industry commentator, as

Read More...

Rangemaster becomes latest Approved Supplier to Sirius

Electrical appliance and kitchen retail buying group Sirius has announced that cooker brand Rangemaster has joined as an Approved

Read More...

Mobile Sliding Menu

©2018 Innovative Electrical Retailing. Datateam Business Media Limited. All rights reserved.
Registered in England No: 1771113. VAT No: 834 8567 90.
Registered Office: 15a London Road, Maidstone, Kent ME16 8LY