Loewe appoints exclusive new custom install distributor

In Industry News On

German TV and audio brand Loewe has announced that it has appointed Pulse Cinemas as its new exclusive distributor in the custom install channel, from March 5 2018.

The move comes following Loewe’s increased presence in the hospitality and specifier market, and will benefit from Pulse’s experience working closely with interior designers and integrators up and down the country, Loewe says.

Since its conception in 2003, Pulse Cinemas has hand-curated a carefully selected portfolio of high-end home cinema and custom install products. Loewe will be the sole TV brand in Pulse’s roster.

Pulse managing director Mike Beatty commented: “Our already impressive portfolio has been screaming out for a brand like Loewe. Our cinema packages now have the addition of a range of beautiful OLED TVs, which will mean our Loewe Technologies GmbH dealers and installers can finally specify a range that will give good margin and unparalleled picture quality, previously unattainable in the UK.”

Pulse technical director and business partner Kapes Patel added: “Loewe will give installers the extensive menu options, meaning the screens can be calibrated for any room conditions to give the ultimate picture quality.”

Loewe sales director Alan Whyte commented: “We are very excited about our new partnership with Pulse Cinemas. Pulse has strong relationships with the key players in the UK custom install market together with a deep knowledge of the integration technologies which will make it easy for installers to add Loewe’s state-of-the-art and beautifully crafted TVs to projects.”

You may also read!

Online mobile sales falter as summer comes to a close

UK online retail sales held steady this August, as shopper spending achieved 12.8% growth year-on-year (YoY) according to the

Read More...

One in three retail businesses ‘not ready for golden quarter traffic’

The ‘golden quarter’ (October – December) is fast approaching, but many retail businesses are not actually ready for the

Read More...

Hoover takes home title as Sirius’ Manufacturer of the Year

Appliance manufacturer Hoover Candy has been crowned the Sirius Manufacturer of the Year for the fifth time in seven

Read More...

Mobile Sliding Menu

©2018 Innovative Electrical Retailing. Datateam Business Media Limited. All rights reserved.
Registered in England No: 1771113. VAT No: 834 8567 90.
Registered Office: 15a London Road, Maidstone, Kent ME16 8LY