Leisure turns up the heat with new cashback promotion

In Industry News, Product News On

Leisure is giving food lovers and home renovators an extra reason to purchase one of its stylish range cookers with the launch of its new cashback promotion, live from 12th September 2019 to 22nd January 2020.

The promotion runs across selected 90cm, 100cm and 110cm Leisure range cookers. With over 45 cookers to choose from, all with a vast array of sizes, colours, styles and fuel types, there is a range cooker to suit everybody and every kitchen – from traditional country piles to urban apartments.

In the last four years, there has been a five-fold increase in the number of homeowners choosing to remain in their property and carry out home improvements, rather than moving on[1]. Those looking to renovate their kitchen can claim back up to £200 when purchasing a new Leisure range cooker, simply by completing the online form at www.leisurepromo.co.uk.

Gino Grossi, Leisure Marketing Manager at Beko plc, said: “We know September onwards is a proven key planning period for kitchen refurbishments, and cashback is a great way of rewarding consumers and ensuring Leisure is front of mind when they are choosing a new range cooker.

“We encourage our retail partners to make the most of our new promotion and help us introduce new consumers to the brand by using our eye-catching in-store materials, including digital banners, in-store POS, A3 posters, tent cards and swing tags, all featuring our striking Leisure Tribes creative.”

[1] Hiscox survey 2018

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