Smeg UK has announced the appointment of Simon Starkie as head of retail – South to its growing sales team.
Simon will develop new and existing business and oversee the southern regional sales operation, replacing Matt Balm who has taken on Smeg’s head of national accounts role. Simon will also be responsible for Smeg UK’s ongoing relationship with the CIH/Euronics buying group.
He joins from 11 years at Whirlpool UK where he was responsible for driving development of distribution and formerly national field sales. Before this, Simon held sales manager roles at Maytag and Sony.
Smeg sales director Paul Barker commented: “Simon brings with him a wealth of industry experience in retail, distribution and business to business sectors, and that combined with his passionate and energetic personality will ensure he’s a real asset to the team.
“We have exciting growth plans in place and Simon will play an instrumental part in driving this development across the south.”